Totemian’s Place-Based Media Network Passes 200 Brandboards Across Metro Vancouver
The expanding network connects advertisers with audiences across transit stations, pharmacies, clinics, cafés, restaurants, salons, education centres and other everyday community locations.
VANCOUVER — Totemian’s place-based media network has passed 200 Brandboards across Metro Vancouver, expanding the range of physical environments available to local and regional advertisers.
The network places digital Brandboards inside locations people already visit as part of their daily routines. These include transit environments, pharmacies, healthcare clinics, cafés, restaurants, salons, grocery stores, retailers and education centers.
The milestone reflects more than the number of Brandboards in operation. It represents a growing mix of neighborhood destinations, high-dwell environments and high-frequency transit locations, giving advertisers greater flexibility when planning campaigns across Metro Vancouver.
Campaigns can be planned around geography, venue category and audience context—helping brands appear in places where their message is relevant rather than competing for attention inside another digital feed.
Advertisers evaluating Vancouver media networks typically consider more than reach alone. Location quality, audience relevance and measurable delivery also shape the value of a network.
By combining neighborhood venues with major transit environments, Totemian is building a local media network around the places and routines that shape how people move through Metro Vancouver.